Players are excited and anticipatory because they never know when they might hit a winning combination because of this unpredictability. Triggers for emotions. Playersrummygold are kept interested & motivated to play longer because of the excitement of possibly winning large sums of money on each spin. Slot machines are also made to elicit intense emotional reactions. Elevated feelings of euphoria are facilitated by the use of vibrant colors, captivating animations, and joyous noises when a player wins.